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Challenge Lab: The Entrepreneur's Journey
001 Introduction
The Entrepreneur’s Journey
What is an Entrepreneur?
What is a Startup?
002 The Players: Team & Mindset
Team Formation
003 Leadership
On Leadership
On Failure
On Trust
004 The Idea: Opportunity Recognition
Ideation & Opportunity Recognition
Ideation — Deep Dive
Positive Deviance
005 The Value
Value Proposition and Product Market Fit
006 Customer Validation
Lean Startup
Customer / Buyer Personas
Customer Validation: Asking Questions
007 Business Validation
Business Fundamentals
Business Models
Revenue Models
Market Sizing & Customer Personas
008 Function Validation
Preto- and Prototyping
009 The Pivot
The Power of Pivot
009 Execution
Power of Prioritization
Managing Conflict
010 Customer Acquisition: Sales & Marketing
Marketing, Sales & Distribution
Entrepreneurial Sales Model
011 Finance
The Art of Startup Finance: Introduction (1:37)
The Art of Startup Finance: The Startup Finance Pyramid (3:03)
The Art of Startup Finance: Financial Foundations - Your Balance Sheet (4:35)
The Art of Startup Finance: Financial Foundations - Your Capitalization Table (4:04)
The Art of Startup Finance: Financial Processes - Your Income Statement (6:36)
The Art of Startup Finance: Financial Processes - Your Cash Flow (4:21)
The Art of Startup Finance: Business Processes - Your Business Model Formula (5:24)
The Art of Startup Finance: Financial Budgeting - Your Operating Budget (5:53)
The Art of Startup Finance: Financial Budgeting - Your Long-Term Forecast (5:14)
The Art of Startup Finance: Financial Monitoring - Your Performance Metrics (4:19)
012 Legal & Intellectual Property
Developing and IP Strategy
Trademarks
Patents
Employee Policies
013 Pitching Your New Venture
Creating the Perfect Pitch
Art of the Pitch
Science of the Pitch
Presenting Like a Boss
The Art of Startup Finance: The Startup Finance Pyramid
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